Enabling Growth By Putting People First
Product marketing for $3 billion global leader in business analytics software
Conducted product marketing strategy and execution for company industry verticals and related solution portfolios. Areas covered singled out for growth in company's annual reports.

New product launch for$3 billion global service provider to the BioPharma industry
Drove and executed strategic marketing and go-to-market activities for this key multi-year strategic initiative, the first generation of a new suite of services leveraging company data, systems, processes and clinical expertise. Introduction acclaimed by market and stakeholders, generating $40 million new revenue, exceeding goals, a year later.

Customer-centric marketing and NPD approach for €526m leading global designer and manufacturer of children products
Introduced and developed Personas and Scenarios for cross-functional customer-centric decision-making. Enabled company to increase its market share and retain margin despite economic downturn and increasing competitors' pressure.

Technology Commercialization for US R&D company
Conducted exploration and assessment of commercial market opportunities for company's defense, homeland security and health technologies. Provided guidance to CEO and Board.

International market development for European SaaS company (CRM arena)
Researched and identified market opportunities. Provided guidance to German CEO and Board. Helped client "cut through a myriad of international expansion options with clear and concise options" (customer quote).

Opportunities for new products and services for leading provider of international-exchange programs
Identified short-term market development opportunities, and new service development opportunities. 

New business for €40+ billion global retail group
Identified a new multi-channel business opportunity leveraging technologies and eCommerce. Developed concept / business case. Opportunity validated by the retailer's expansion to-date and contribution in excess of €1 billion to 2013 revenue.